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Diverse Supply Chain Sdn. Bhd. (DSC) has collaborated with local industry players, including the Malaysia Budget & Business Hotel Association (MYBHA), Malaysia Tourism Agency Association (MATA), and the ASEAN Retail-Chains and Franchise Federation (ARFF), to introduce high-tech robotic solutions to Malaysia’s hospitality, tourism, and retail industry.

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The signing of the Memorandum of Understanding (MoU) marks a significant milestone in the effort to showcase Malaysia as an innovative nation and promote it as a popular tourist destination that prioritizes the tourism experience. The collaboration announcement coincides with the launch of KEENON’s first robots showroom in Southeast Asia, located at Damansara Perdana, Petaling Jaya.

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The collaboration will see the distribution of AI-powered robots, including KEENON’s BUTLERBOT W3, to hotels, food & beverage outlets, retailers, and healthcare players in Malaysia and Singapore. The deployment of service robots is expected to increase productivity, deliver a consistent guest experience, and educate workers on efficiency enhancement.

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